RE/MAX Absolute Service Team
What to Include in a Florida Luxury House Selling Strategy

by Laureen Ramsey 03/04/2019

If you intend to sell a luxury home in Fort Lauderdale, Gainesville or elsewhere in Florida, it often helps to craft a property selling strategy. That way, you can set and accomplish various property selling goals.

Ultimately, there are several items that a seller should incorporate into a Florida luxury home selling plan. These are:

1. Home Condition

A recently built Florida luxury home may feature amenities that likely weren't included in a luxury residence that was constructed two decades ago. Meanwhile, if your 20-year-old Sunshine State luxury residence looks its age, it may be tough to differentiate your house from the competition.

Oftentimes, it helps to evaluate the condition of your luxury house, regardless of whether you plan to list a residence in Miami, Jacksonville or any other Florida city or town. If you allocate time and resources to assess your house's condition, you may be able to discover innovate ways to upgrade your residence. And as a result, you may find ways to make your Sunshine State luxury house more attractive than others.

2. Home Price

The prices of luxury homes in Florida vary. Thus, a luxury home in Lake Worth may be priced more affordably than a similar residence in South Beach. On the other hand, a luxury house near Disney World may prove to be more expensive than a comparable luxury residence in Coral Gables.

Evaluate the prices of luxury houses in your Florida city or town. By doing so, you can see how your Sunshine State luxury residence stacks up against the competition and price it aggressively.

3. Current State of the Local Housing Market

The Florida luxury housing market may favor buyers or sellers, and the current state of the Sunshine State luxury real estate sector may have major ramifications on your property selling strategy.

For instance, if you're operating in a buyer's market, you may need to set a competitive initial asking price for your luxury residence. This market features an abundance of sellers and a shortage of buyers. Therefore, in order to differentiate your Sunshine State luxury house from others, you may need to establish a buyer-friendly initial asking price for it.

If you're operating in a seller's market, you may be able to remain patient. In this market, there is an abundance of buyers and a shortage of sellers. This means you may receive many offers to purchase your luxury home as soon as it becomes available.

Lastly, as you search for ways to simplify the Florida luxury home selling journey, it generally is a good idea to hire a real estate agent. This housing market professional will do whatever it takes to help you achieve the best-possible results. As such, if you want to optimize the earnings from the sale of your St. Augustine luxury house, a real estate agent can help you do just that. Or, if you are focused on selling your Orlando luxury residence as quickly as possible, a real estate agent will help you enjoy a fast, seamless property selling experience.

About the Author

Author
Laureen Ramsey

With over two decades of active experience in the Brevard County real estate market, Laureen began her local career as a Construction Manager with Lennar Homes. She was quickly promoted to Director of Construction, where she built over 3,500 homes for the company. From 2005 through 2007 Laureen served as the Division President of the Space Coast Division of Lennar, where she was responsible for building, marketing, and selling in excess of 500 homes yearly. When the market turned and the local division was closed, Laureen served as Lennar's Director of Sales and Marketing for Brevard, Orange, Lake, Seminole and Osceola counties, supervising a team of over 30 new home consultants. In addition to her real estate expertise, Laureen has a degree in finance from the University of Central Florida, where she graduated Summa Cum Laude. Since moving into general real estate, Laureen has consistently been a top performer with Remax, recognized yearly as being a member of their 100% Club.

When selecting a Realtor you want the best representation possible. Put Laureen's wealth of experience, knowledge, and contacts to use on your behalf. Whether you’re selling to downsize, moving up, buying your very first home, or relocating to Brevard, call Laureen and she will help you find the home that best fits your lifestyle and budget.