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What to Look Out for When Staging Your House

by Laureen Ramsey 04/07/2019

Preparing your house to sell can mean different things in different markets. You want your home to be competitively priced and attractive to the buyer, so you put some extra effort into staging and end up with no takers. What happened?

Despite what you see in decorator magazines and on television, sometimes less is more, way more when it comes to staging your home.

Here are some areas to watch out for when following staging “advice.”

  • Over the years, real estate agents have shared the notion that freshly baked cookies or bread evoke a warm and welcoming atmosphere. But unless you're offering the treats to share, leave the baking to the shop down the street. The idea has run its course and appears to be just what it is—a sales tactic that might backfire on you.
  • In the same vein, don't light scented candles all over the place. What seems delightful to you may be overpowering to your potential buyer. They may be wondering just what you're trying to cover up. Instead, open the windows and air it out. Or use an odor-removing spray with a "fresh" or "linen" scent.
  • Don’t cover the windows. Don’t buy new blinds, new drapes, new valances, or sheers. Just don’t! Your windows should be as lightly-dressed as possible. Remove or pull up shades to let the dazzling sunlight stream through the clean glass. Chances are, your buyer has different taste from you, so spending money on new window coverings would be a lose-lose!
  • Leave the music and television off. Since you don't know your buyer's taste in music any more than you know their taste in candles, allow the home's everyday sounds to become music to the buyers' ears.
  • Don’t decorate every surface. It’s easy to do when using magazines or home décor shows as your guide, but savvy buyers want to see the nitty-gritty surfaces. They want to know what they’re buying, and not worry about what you’re covering up with all that stuff.
  • During holidays or events, don’t overdo the celebratory decorations. These become distractions and may turn off your buyers.
  • If you've painted a room a deep shade of red or purple, consider painting it light and bright before your open house. Regardless of how popular they are in theory, homes with darker shades don't sell as quickly as lighter hues.• Don't leave family portraits and very personal items hanging on walls or filling display spaces. You want the buyers to imagine themselves there, not to see you.

When staging your home for sale, opt for less, not more. Less furniture, fewer window coverings, and limited décor give your home its best chance. For more ideas on home staging, talk to your local real estate agent.

About the Author

Author
Laureen Ramsey

With over two decades of active experience in the Brevard County real estate market, Laureen began her local career as a Construction Manager with Lennar Homes. She was quickly promoted to Director of Construction, where she built over 3,500 homes for the company. From 2005 through 2007 Laureen served as the Division President of the Space Coast Division of Lennar, where she was responsible for building, marketing, and selling in excess of 500 homes yearly. When the market turned and the local division was closed, Laureen served as Lennar's Director of Sales and Marketing for Brevard, Orange, Lake, Seminole and Osceola counties, supervising a team of over 30 new home consultants. In addition to her real estate expertise, Laureen has a degree in finance from the University of Central Florida, where she graduated Summa Cum Laude. Since moving into general real estate, Laureen has consistently been a top performer with Remax, recognized yearly as being a member of their 100% Club.

When selecting a Realtor you want the best representation possible. Put Laureen's wealth of experience, knowledge, and contacts to use on your behalf. Whether you’re selling to downsize, moving up, buying your very first home, or relocating to Brevard, call Laureen and she will help you find the home that best fits your lifestyle and budget.